Privacy Notice
Redev AI Ltd trading as Fogsphere®
Effective Date: February 1, 2026
Last Updated: February 1, 2026
1. Introduction
Redev AI Ltd trading as Fogsphere (“Fogsphere,” “we,” “us,” or “our”) is a UK-based provider of enterprise AI software and related services.
This Privacy Notice explains how we collect, use, disclose, and protect personal data when:
- You visit our website;
- You interact with us as a customer, partner, supplier, or prospect;
- you use our products and services in a controller context (e.g., account administration, billing contacts, support contacts); or
- you otherwise communicate with us.
This Notice applies to business contacts and website users. It does not apply to personal data processed by our customers within their own deployments of Fogsphere software, where we act as a data processor/service provider under contract (see Section 3).
2. Who We Are
Fogsphere is operated by:
Redev AI Ltd
210 New Kings Road
London SW6 4NZ
United Kingdom
Email (privacy inquiries): legal@fogsphere.com
For the purposes of applicable data protection laws, Fogsphere acts as:
- Controller for website data and business contact information; and
- Processor / Service Provider for customer data processed under our software and services agreements.
3. Customer Service Data (Processor Role)
When our enterprise customers deploy Fogsphere software (e.g., Edge AI, Fogsphere Manager, MistIQ), they determine:
- The purpose of data processing
- Lawful basis
- Retention periods
- User access policies
- Signage/notice requirements
- Data subject request handling
In those cases:
- Fogsphere acts as a Processor (GDPR/UK GDPR) or Service Provider/Processor (US state privacy laws).
- We process customer data only under documented instructions set out in the applicable contract and Data Processing Addendum (DPA).
- We do not sell customer data.
- We do not use customer datasets for advertising.
- We do not use customer service data to train, fine-tune, or develop models for other customers except with the customer’s express written authorization (e.g., via a contract or DPA).
For privacy questions related to operational systems (e.g., CCTV, workplace monitoring, smart city deployments), individuals should contact the organization operating that system directly.
Where we provide optional remote support, diagnostics, or professional services, any access to customer environments and any processing of customer personal data will be governed by the applicable contract and Data Processing Addendum (DPA), including security measures and subprocessors (as applicable).
4. Information We Collect (Controller Context)
4.1. Website and Contact Data
When you interact with our website or contact us, we may collect:
- Name
- Business email address
- Company name
- Job title
- Telephone number
- Inquiry details
- Event registration information
4.2. Technical Data
When you visit our website, we may collect:
- IP address
- Browser type and version
- Device identifiers
- Usage data and interaction logs
- Cookie identifiers
4.3. Marketing and Partner Data
If you interact with us through events, partners, or publicly available sources, we may collect:
- Business contact information
- Industry information
- Professional profile information (e.g., LinkedIn)
We do not knowingly collect personal data from children through our website.
4.4. Sources of Personal Data
We collect personal data:
- directly from you (e.g., forms, emails, event registrations);
- from your employer or colleagues (e.g., procurement or account setup);
- from partners, resellers, and event organizers (where you have engaged with them in a business context); and/or
- from publicly available professional sources (e.g., company websites and professional networking profiles).
5. How We Use Personal Data (Controller Context)
We use personal data to:
- Respond to inquiries
- Provide information about our products and services
- Manage customer and partner relationships
- Provide support and training materials
- Process event registrations
- Send marketing communications (where permitted)
- Improve website functionality and performance
- Comply with legal obligations
- Maintain and improve our sales, marketing, and customer relationship processes
Legal bases may include:
- Legitimate interests (business communications, service improvement)
- Contractual necessity
- Consent (where required)
- Legal obligations
Automated decision-making: We do not use your personal data to make decisions that produce legal or similarly significant effects solely by automated means.
6. Cookies and Analytics
We use cookies and similar technologies to:
- Enable website functionality
- Improve performance
- Analyze usage patterns
- Support marketing communications
Users may manage cookie preferences through browser settings or any implemented cookie banner mechanism.
We may use analytics providers (e.g., Google Analytics or similar tools) to analyze aggregated website usage data.
We maintain a current cookie list (including cookie categories and lifetimes) via our cookie banner where implemented, or we will provide it on request. Where required by law, we use analytics and marketing cookies only with your consent.
7. Sharing of Personal Data
We may share personal data with:
- service providers acting on our behalf (e.g., website hosting, CRM, email delivery, analytics, event platforms, and customer support tooling);
- professional advisers (e.g., legal, audit, insurance);
- authorities or third parties where required by law or to protect rights and safety; and
- a buyer/successor in connection with a merger, acquisition, financing, or restructuring.
We do not sell personal data and we do not share personal data for third-party direct marketing purposes.
8. International Transfers
Fogsphere is headquartered in the United Kingdom.
Where personal data is transferred internationally, we rely on appropriate safeguards such as:
- EU Standard Contractual Clauses (SCCs)
- UK International Data Transfer Agreement (IDTA) or UK Addendum
- Other lawful transfer mechanisms
9. Data Retention
We retain personal data only as long as necessary for the purposes described in this Notice, including legal and compliance obligations. Typical retention periods include:
- sales inquiries and prospect communications: up to 24 months after last interaction;
- marketing contacts: until you opt out, or up to 24 months after last meaningful engagement;
- customer/partner contacts (account administration): for the contract term plus up to 7 years (e.g., tax/accounting and dispute resolution);
- website security logs: typically 30–180 days, unless needed to investigate incidents.
Customer-hosted operational data processed within customer deployments is retained according to customer-defined configurations and contractual terms.
10. Security
We implement appropriate technical and organizational measures designed to protect personal data, including:
- Access controls and least privilege
- Authentication controls (including MFA where applicable)
- Encryption in transit
- Secure development practices
- Change management and logging
Security controls are continuously reviewed and updated as appropriate.
11. Your Rights
Subject to applicable law, individuals may have rights to:
- Access personal data
- Rectify inaccurate data
- Request deletion
- Restrict processing
- Object to processing
- Data portability (where applicable)
- Withdraw consent (where processing is based on consent)
- Lodge a complaint with a supervisory authority
If you are in the UK, you may lodge a complaint with the Information Commissioner’s Office (ICO). If you are in the EEA, you may lodge a complaint with your local supervisory authority.
Requests may be submitted to:
11.1. Additional Disclosures for Certain U.S. State Laws
For purposes of certain U.S. state privacy laws, we do not “sell” personal information and we do not “share” personal information for cross-context behavioral advertising. We use personal data for business purposes described in this Notice, such as operating our website, managing business relationships, providing communications and support, and complying with law.
You may opt out of marketing communications at any time by using the unsubscribe link in our emails or contacting us at legal@fogsphere.com.
12. Updates to This Notice
We may update this Privacy Notice from time to time. When material changes occur:
- We will update the “Last Updated” date
- We may provide additional notice where required by law
The most current version will always be available via the “Privacy” link on our website.
13. Contact Us
If you have questions about this Privacy Notice or our data practices:
legal@fogsphere.com
Redev AI Ltd
210 New Kings Road
London SW6 4NZ
United Kingdom